Last-minute experiences for people who want to
try new things without commitment.
ROLE: UX Designer | TIMELINE: April 2026 | TOOL: Figma
SKILLS & METHODS: Interaction Design, Product Strategy, Market Research, Rapid Wireframing + Prototyping
This project won second place at the University of Michigan School of Information's annual Converge Design Jam. The theme was centered on the idea of “parallel lives,” the versions of ourselves we think about but rarely act on. We competed against 12+ teams in a team of four, all with different education backgrounds and levels of design experience.
TEAM: Felicia Wang, Jason Zhang, Eva Chong, George Gu
01 / PROTOTYPE
FIGMA
02 / RESEARCH
⋆｡°✩ MARKET LANDSCAPE
The experience economy is huge, but no platform sells the seat that's about to go empty. Existing players sell scheduled events or curated travel. None surface unsold, last-minute capacity to locals at a discount.
01
EVENTBRITE
Mass-market ticketing for planned events. Filter-heavy, booked days or weeks ahead. No discounting on unsold inventory.
02
AIRBNB EXPERIENCES
Curated, tourist-leaning activities. Premium pricing, full commitment. Built for travelers, not locals trying something on a Tuesday night.
03
CLASSPASS / MEETUP
Subscription fitness or community-led meetups. Require monthly fees or planning ahead. Neither matches spontaneous curiosity to last-minute capacity.
Gap: None of them solve for the 2-hour window when someone wants to try pottery tonight.
03 / PROBLEM
FRAMING
01
COST
"too expensive"
02
COMMITMENT
"I can't commit"
03
UNCERTAINTY
"might not like it"
04
TIME
"I don't have time"
KEY INSIGHT
04 / SOLUTION
PRODUCT
Adlib surfaces last-minute, discounted experiences and removes the pressure to commit.
05 / WIREFRAMES
LOW → HIGH FIDELITY
LOW-FIDELITY SKETCH — exploring functions of core experiences
HIGH FIDELITY
ONBOARDING → DISCOVERY → EVENT + PROFILE
⋆｡°✩ ONBOARDING
Tags automatically populate from the user's journal entry
06 / IMPACT
BUSINESS + WHY IT WORKS
⋆｡°✩ BUSINESS MODEL
01
ACTION
Removes the friction that kept Emily from trying things.
02
VALUE
Turns unsold inventory into discounted, booked seats.
03
COMMUNITY
Social signals + comments make solo attendance feel safer.
04
SCALE
Local start + manual onboard offers a clean expansion path.
07 / TAKEAWAYS
ROLE + REFLECTION
⋆｡°✩ MY ROLE
✩ Led product direction from open prompt → focused concept
✩ Co-designed core flows and high-fidelity prototype
✩ Defined structure, hierarchy, and interaction model
✩ Drove visual direction and branding
⋆｡°✩ REFLECTION
✩ Constraints improve clarity
✩ Good UX reduces hesitation, not just friction
✩ Deciding what not to build is the hardest part
Last-minute experiences for people who want to
try new things without commitment.
ROLE: UX Designer | TIMELINE: April 2026 | TOOL: Figma
SKILLS & METHODS: Interaction Design, Product Strategy, Market Research, Rapid Wireframing + Prototyping
This project won second place at the University of Michigan School of Information's annual Converge Design Jam. The theme was centered on the idea of “parallel lives,” the versions of ourselves we think about but rarely act on. We competed against 12+ teams in a team of four, all with different education backgrounds and levels of design experience.
TEAM: Felicia Wang, Jason Zhang, Eva Chong, George Gu
01 / PROTOTYPE
FIGMA
02 / RESEARCH
⋆｡°✩ MARKET LANDSCAPE
The experience economy is huge, but no platform sells the seat that's about to go empty. Existing players sell scheduled events or curated travel. None surface unsold, last-minute capacity to locals at a discount.
01
EVENTBRITE
Mass-market ticketing for planned events. Filter-heavy, booked days or weeks ahead. No discounting on unsold inventory.
02
AIRBNB EXPERIENCES
Curated, tourist-leaning activities. Premium pricing, full commitment. Built for travelers, not locals trying something on a Tuesday night.
03
CLASSPASS / MEETUP
Subscription fitness or community-led meetups. Require monthly fees or planning ahead. Neither matches spontaneous curiosity to last-minute capacity.
Gap: None of them solve for the 2-hour window when someone wants to try pottery tonight.
03 / PROBLEM
FRAMING
01
COST
"too expensive"
02
COMMITMENT
"I can't commit"
03
UNCERTAINTY
"might not like it"
04
TIME
"I don't have time"
KEY INSIGHT
PERSONA
PERSONA
04 / SOLUTION
PRODUCT
Adlib surfaces last-minute, discounted experiences and removes the pressure to commit.
05 / WIREFRAMES
LOW → HIGH FIDELITY
LOW-FIDELITY SKETCH — exploring functions of core experiences
HIGH FIDELITY
ONBOARDING → DISCOVERY → EVENT + PROFILE
⋆｡°✩ ONBOARDING
Tags automatically populate from the user's journal entry
⋆｡°✩ DISCOVERY
Intuitive + interactive swiping interface
⋆｡°✩ EVENT + PROFILE
Building community with comments + gamification from aura points
06 / IMPACT
BUSINESS + WHY IT WORKS
⋆｡°✩ BUSINESS MODEL
01
ACTION
Removes the friction that kept Emily from trying things.
02
VALUE
Turns unsold inventory into discounted, booked seats.
03
COMMUNITY
Social signals + comments make solo attendance feel safer.
04
SCALE
Local start + manual onboard offers a clean expansion path.
07 / TAKEAWAYS
ROLE + REFLECTION
⋆｡°✩ MY ROLE
✩ Led product direction from open prompt → focused concept
✩ Co-designed core flows and high-fidelity prototype
✩ Defined structure, hierarchy, and interaction model
✩ Drove visual direction and branding
⋆｡°✩ REFLECTION
✩ Constraints improve clarity
✩ Good UX reduces hesitation, not just friction
✩ Deciding what not to build is the hardest part
Last-minute experiences for people who want to
try new things without commitment.
ROLE: UX Designer
TIMELINE: April 2026
TOOL: Figma
SKILLS & METHODS: Interaction Design, Product Strategy, Market Research, Rapid Wireframing + Prototyping
This project won second place at the University of Michigan School of Information's annual Converge Design Jam. The theme was centered on the idea of “parallel lives,” the versions of ourselves we think about but rarely act on. We competed against 12+ teams in a team of four, all with different education backgrounds and levels of design experience.
TEAM: Felicia Wang, Jason Zhang, Eva Chong, George Gu
01 / PROTOTYPE
FIGMA
02 / RESEARCH
⋆｡°✩ MARKET LANDSCAPE
The experience economy is huge, but no platform sells the seat that's about to go empty. Existing players sell scheduled events or curated travel. None surface unsold, last-minute capacity to locals at a discount.
01
EVENTBRITE
Mass-market ticketing for planned events. Filter-heavy, booked days or weeks ahead. No discounting on unsold inventory.
02
AIRBNB EXPERIENCES
Curated, tourist-leaning activities. Premium pricing, full commitment. Built for travelers, not locals trying something on a Tuesday night.
03
CLASSPASS / MEETUP
Subscription fitness or community-led meetups. Require monthly fees or planning ahead. Neither matches spontaneous curiosity to last-minute capacity.
Gap: None of them solve for the 2-hour window when someone wants to try pottery tonight.
03 / PROBLEM
FRAMING
01
COST
"too expensive"
02
COMMITMENT
"I can't commit"
03
UNCERTAINTY
"might not like it"
04
TIME
"I don't have time"
KEY INSIGHT
PERSONA
PERSONA
04 / SOLUTION
PRODUCT
Adlib surfaces last-minute, discounted experiences and removes the pressure to commit.
05 / WIREFRAMES
LOW → HIGH FIDELITY
LOW-FIDELITY SKETCH — exploring functions of core experiences
⋆｡°✩ ONBOARDING
Tags automatically populate from the user's journal entry
⋆｡°✩ DISCOVERY
Intuitive + interactive swiping interface
⋆｡°✩ EVENT + PROFILE
Building community with comments + gamification from aura points
06 / IMPACT
BUSINESS + WHY IT WORKS
⋆｡°✩ BUSINESS MODEL
07 / TAKEAWAYS
ROLE + REFLECTION
⋆｡°✩ MY ROLE
⋆｡°✩ REFLECTION
01
ACTION
Removes the friction that kept Emily from trying things.
03
COMMUNITY
Social signals + comments make solo attendance feel safer.
04
SCALE
Local start + manual onboard offers a clean expansion path.
02
VALUE
Turns unsold inventory into discounted, booked seats.
✩ Led product direction from open prompt → focused concept
✩ Co-designed core flows and high-fidelity prototype
✩ Defined structure, hierarchy, and interaction model
✩ Drove visual direction and branding
✩ Constraints improve clarity
✩ Good UX reduces hesitation, not just friction
✩ Deciding what not to build is the hardest part
CURRENTLY
AAA Auto Club Group
INNOVATION INTERN
designing AI-driven experiences and creating content that helps employees adopt AI
TECH 4 SOCIAL GOOD
CO-PRESIDENT
leading a 200+ member student organization, directing product teams and scaling project impact
MHACKS
DESIGN TEAM
designing hackathon merchandise and website experiences for a 1,000+ attendee student tech event
05:42
CURRENTLY
AAA Auto Club Group
INNOVATION INTERN
designing AI-driven experiences and creating content that helps employees adopt AI
TECH 4 SOCIAL GOOD
CO-PRESIDENT
leading a 200+ member student organization, directing product teams and scaling project impact
MHACKS
DESIGN TEAM
designing hackathon merchandise and website experiences for a 1,000+ attendee student tech event
05:42
CURRENTLY
AAA Auto Club Group
INNOVATION INTERN
designing AI-driven experiences and creating content that helps employees adopt AI
TECH 4 SOCIAL GOOD
CO-PRESIDENT
leading a 200+ member student organization, directing product teams and scaling project impact
MHACKS
DESIGN TEAM
designing hackathon merchandise and website experiences for a 1,000+ attendee student tech event
05:42